As an aspiring book author who opts for traditional publishing, you will need to prove to agents and publishing houses that you know what you are talking about. A known publishing house will likely invest thousands of dollars into your book and they do not want to lose money. Your job is to convince them that you and your book idea are worth their time and money. How you establish credibility with them depends on…
Continue readingThere are many excellent reasons to take the time to write and publish a book. Having authored a book gives you instant credibility as an expert and that immediately sets you apart from everyone else in your field. It helps to fill your pipeline with perfect clients and gives you a reason to raise your rates. Publishing a book, and having one in your marketing toolkit is smart because now you also have the perfect giveaway…
Continue readingIf you are an author, speaker, coach, healer, entrepreneur or small business owner, then the power of becoming an author and having a book is undeniable. A book is a wonderful tool to add to your marketing strategy and plan. Your book should be used as a business card as well as a positioning tool to elevate your status to respected authority and credible expert in your niche. During the entire writing process, make sure…
Continue readingHaving a book, especially a bestseller, immediately gives you CREDIBILITY and positions you as the leader or expert in your niche. THE EXPERT Most best selling books nowadays are put out by people who are involved in running and operating SUCCESSFUL businesses. They are speakers, trainers, coaches, healers and entrepreneurs. Having a strategically written bestseller positions you in a way that is compelling and will arouse interest in your targeted niche. New interest always means…
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